RESUME

 
People-focused project manager with years of marketing experience collaborating with cross-functional teams to plan and execute small-to-large scale projects from inception to launch. 
  • Cross-Functional Team Leadership 
  • Communication and Collaboration
  • Marketing and Advertising Management
  • Campaign and Program Creation
  • Planning and Scheduling
  • Process Development
  • Project Management Software
Soft Skills
Communication
Teamwork
Leadership
Sense of Humor
Organization
Critical Thinking
Prioritization
Active Listening
Time Management
Strategic Vision
Problem Solving
Background
Experience
Project Manager
Pima Medical Institute
Mesa, AZ
​January 2020 - December 2021
  • Managed marketing and corporate team project planning, execution, team leadership and delivery with the ability to proactively complete concurrent projects.
  • Supported website initiatives in collaboration with cross-functional team, included launch of new mobile/desktop chat platform that increased new lead flow of over 200% for first quarter live.
  • Content team project manager and content contributor, responsible for content planning, scheduling, resourcing, review process and KPIs.
  • Alumni team liaison, developed alumni initiatives with alumni coordinator and supported inception to launch projects in cross-functional collaboration between the marketing and alumni teams.

 

Marketing Manager
Pima Medical Institute
Mesa, AZ
November 2013 - December 2020
  • Managed traditional and digital marketing projects, included planning, execution, team leadership and engagement with the ability to proactively complete multiple concurrent projects.
  • Planned and executed digital and traditional marketing strategies for online campus lead generation, including sponsored email and digital buys for increased lead generation of 17%.
  • Collaborated with team to develop campaigns, included planning, production and results tracking.
  • Led project team from initiation to launch of new project management platform, included project planning and execution, process development and ongoing team training to create department project workflow and efficiencies, resulted in a 20% increase of small and large project completion to date.
  • Responsible for production and launch of integrated campaign for a 16-campus open house event held multiple times per year, resulted in lead growth of 15%.
  • Created strategy, workflow and procedures for content marketing program, included team and content calendar development, contributor templates and site KPI analysis in collaboration with digital team.

 

Social Media Specialist
FreeLife International
Phoenix, AZ
July 2013 - October 2013
  • Created content strategy with marketing and executive teams for new product line launched by L’Dara International, a FreeLife subsidiary.
  • Managed platform and web development with cross-functional team for new content marketing and social media programs.

Project Director, Marketing
Niemann Capital Management
Scotts Valley, CA
July 2011 - August 2012
  • Managed corporate projects that aligned with the firm’s strategic initiatives from scope development, budget planning and resource allocation to launch, included reporting results and implementing process improvements.
  • Led cross-functional team of 2-10 including client services, compliance, vendors and agency partners.
  • Created and launched content marketing and social media programs with video and audio production.
  • Responsible for marketing budget development and management.

 

Marketing Project Manager
Niemann Capital Management
Scotts Valley, CA
March 2007 - July 2011​
  • Promoted to marketing project manager for brand redesign, collateral suite revamp and website project launches. Collaborated with marketing team, financial advisers and brand/design agencies to successfully launch multiple, concurrent projects for the firm.
  • Project managed 3 new investment strategy releases to market with cross-functional team, resulted in $100M new assets under management upon initial launch.
  • Collaborated with sales team and financial advisers to build educational content, training webinars and educational audio/video tools designed to sell investment strategies.
  • Developed marketing campaigns from inception to launch, managed deliverables and led marketing team.

Marketing Associate
Niemann Capital Management
Scotts Valley, CA
August 2005 - March 2007
  • Supported investment firm's sales and marketing teams with presentation creation, department process development and financial adviser support services.
  • Performed research and analysis of direct competitors, presented to management and sales teams regularly.
  • Planned and executed CRM platform launch, included workflow development, training and team engagement for increased productivity and efficiency sales tracking.
Marketing Specialist
Simula, Inc. - Phoenix, AZ 
July 2004 - June 2005

Marketing Coordinator
Lee Hecht Harrison - San Jose, CA
November 2001 - July 2004

Marketing Communications Specialist
Extreme Networks - Santa Clara, CA
December 1999 - April 2001
Technical Skills
PMP Certified 
Planning/Scheduling
Process Management
Website Project Skills
Various Project Platforms and Communication Technologies
Education
Certified Project Management Professional (PMP)
Project Management Institute           
Credential ID 2061369 earned July 2019
 
B.A. Communication Studies, Speech Communication
San Jose State University
Awards
#MyPimaMedical Instagram Contest
The Communicator Awards
Project managed the #MyPimaMedical Instagram contest that received the Award of Distinction in the Online Advertising & Marketing - Social Media category. Learn more about this contest and project.
 
Pima Medical Institute Peak Performer 2014
Voted 2014 Peak Performer - Corporate Employee of the Year for Pima Medical Institute, Mesa Corporate office.
Nieman Capital Management Rebrand and Launch Campaign
The Niemann Capital Management marketing team received recognition for the company's brand, web and launch campaign excellence.
 
Service Industry Awards
  • Gold—Brochure: The Niemann Advantage
  • Silver—Website Home Page
 
​The Communicator Awards
  • Gold—ncm.net: Structure and Navigation
  • Silver—ncm.net: Financial Services
  • Silver—The Niemann Advantage: Company Overview
Hermes Creative Awards
  • Platinum—Design: Website Home Page
  • Gold—Design: Overall Website
See how my experience and skills translate into outcomes and results by visiting my projects page.
Learn more about my volunteer experience and how my advocacy for inclusive play led to a $130K grant partnership between the Town of Queen Creek and Banner Health Ironwood Medical Center, all in support of an inclusive playground build in my local community.